Why wait for GSMA’s Rich Communication Suite (RCS)?
The GSMA’s Rich Communication Suite (RCS) initiative is the operator community’s follow-up messaging initiative to SMS, MMS & instant messaging (IM). RCS is meant to help operators capitalize on ‘what’s next’ in the messaging arena, while also minimizing any interoperability issues as initially experienced with SMS, MMS & IM. This all sounds good, except for…
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Part II: The Alphabet Soup of Industry Organizations and Operator Initiatives – Helpful or Hurtful?
This is Part II of my 24 Nov 2010 post – Part I: Can operators beat Google, Facebook and Apple at their own game? Operators usually only show unity when under threat or when they will benefit from working together. For example, we often see operator unity when dealing with technological decisions – in an…
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